Practice — Growth & Pan-African Expansion
Lagos to Nairobi to Accra. One playbook.
We've launched twenty-one country-entries since 2018. Most of them stuck. We will tell you which market to skip before we tell you which to enter.
Engagement outcomes
- 01Country entry sequencing
- 02Local partner shortlists, not introductions
- 03First-year P&L you can defend to a board
A typical engagement
Twelve weeks. No deck on day one.
01
Weeks 1–3
Listening on the floor, in finance, with founders.
02
Week 4
Two-page framing. Signed by leadership.
03
Weeks 5–10
Work alongside your team. We touch the spreadsheets.
04
Weeks 11–12
Handover. Your team runs the next month.
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